Brave (BAT) Browser’s Monthly Active Users Increases to 20 Million
Crypto-friendly Brave (BAT) Browser has announced that the number of monthly active users on its platform has surged to more than 20 million and its daily active users have also increased to seven million, according to a press release on November 2, 2020.
Brave Now Boasts Over 20 Million Users
Barely one year after the official launch of Brave 1.0, the first iteration of the privacy-centric web browser that claims to be focused on giving the masses absolute control over their online activities, the Brave project has continued to move in an upward trajectory.
Per a press release by the Brave team, the Chromium-powered Brave Browser now boasts a massive 20 million monthly active users (MAU), while its daily active users have also surged to 7 million, an exponential increase from the 3 million it saw at this same period last year.
Unlike Google and other web browsers, Brave rewards viewers of ads and other content on its platform with the basic attention token (BAT) and also makes it possible for anyone to tip their favorite publishers with BAT.
On top of that, the Browser also tries to succeed where its competitors fail, by integrating several innovative features into its browser, including anti-trackers, to make it virtually impossible for the activities of its users to get tracked by unauthorized entities.
Commenting on the latest development, Brendan Eich, CEO, and co-founder of Brave said:
“Users are fed up with surveillance capitalism, and 20 million people have switched to Brave for an entirely new Web ecosystem with an opt-in ad economy that puts them back in control of their browsing experience. The global privacy movement is gaining traction, and this milestone is just one more step in our journey to make privacy-by-default a standard for all Web users.”
Other Significant Milestones
In addition to hitting 20 million MAU, the team has revealed that there are now 972,000 publishers and verified content creators, up from just 300k in 2019, while Brave ad campaigns are now supported in more than 200 countries around the globe, with over 460 advertisers including top brands like The New York Times, Ledger, Paypal, and others, rolling out a total of 2,215 campaigns so far.
That’s not all, Brave claims its average click-through rate (CTR) for its ad campaign is nine percent, with some top advertisers like Verizon, BlockFi, eToro, and Nexo, among others, seeing impressive results from their campaigns.
While Brave Browser still has a long way to go before completely overthrowing major industry players like Google Chrome, which boasts over 1 billion monthly active users, the future certainly looks very bright for Brave, as more and more people are getting increasingly concerned about their online privacy.
At press time, the price of BAT sits at $0.177972, with a market capitalization of $256 million, as seen on CoinMarketCap.