by Nuno Menezes
Brave Browser is now opening a new million dollar referral program to reward Twitch streamers and incentivize them to bring their followers on to start using the browser. On March 1, Brave announced the launch of a new program to reward Twitch streamers. As part of the commitment to Twitch, Brave added up to an additional $1 million to its referral program for creators.
Brave is a faster and private browser that also includes Brave Payments, a built-in method of supporting content creators. The Basic Attention Token (BAT) is integrated into the browser, which audience members can use to support their favorite publishers, YouTube creators, and now Twitch streamers.
Brave’s Latest Move Accommodates Gamers
Three months after releasing the ability for YouTubers to earn revenue with Brave there are over 7,500 verified YouTube channels that have joined Brave Publishers, with a combined total of nearly 150 million subscribers. Brave has experienced substantial growth in the number of new users and creators after recent announcements that together represent up to $3 million in BAT incentives.
Having seen the remarkable adoption by YouTube creators, Brave decided to extend the program to other content creators. Now, Brave is adding up to $1 million to that referral program with the addition of Twitch.tv support in Brave Payments.
The company predicts that the ease of use of Brave Payments will be an also appeal to thousands of Twitch streamers. The Brave browser lists the viewed Twitch channels in the payments list so that fans can donate tokens every month. Twitch streamers simply register as Brave Publishers to start receiving BAT contributions from Brave users. Players of popular games like Fortnite can now utilize Brave to earn money on their streams.
Twitch streamers can register their channel alongside other properties they may have (such as a website or YouTube channel) as part of Brave’s multi-property support. To authenticate Twitch channels, the Twitch.tv API is used by Brave, after the streamer’s email is confirmed. Streamers can then open an account with Uphold following the verification process and can being to receive BAT contributions every 30 days.
How Can Creators Earn Revenue?
Content creators, for now, can earn revenue with Brave in two ways according to the company’s blost post:
“1. Referral Program: Brave will contribute promotional BAT to creators who get their fans to start using the Brave browser. Creators will earn BAT worth approximately $5 for each active user they bring to Brave who uses the browser across 30 days.
2. Donations: Users browsing with the latest Brave desktop version can turn on the integrated Brave Payments system to automatically and anonymously donate BAT to their favorite Twitch streamers in two ways: (a) They can “pin” a certain amount of BAT per month to specific channels; and/or (b) they can set a monthly budget that is distributed to Twitch channels based on view count and time.”
Brave believes that as more content creators and users see BAT as a reward for content, BAT’s utility and acceptance will certainly increase. Brave CEO and founder, Brendan Eich, stated, “Supporting Twitch streamers is part of our mission to reset browsing by giving a better experience to users and content creators. Users love to give to gamers they follow and now Brave lets fans directly support their favorite Twitch streamers.”
The company is excited about fostering a new ecosystem of content creators that can be rewarded with BAT, and as so the company already revealed that BAT would soon be extended to several more user-generated content platforms.